Danica Patrick’s New Racy Super Bowl Commercial Causes A Stir
Danica Patrick's New Racy Super Bowl Commercial Causes A Stir
Danica Patrick‘s partnership with GoDaddy created significant cultural impact through Super Bowl advertisements, particularly during the late 2000s.
This week she went viral once more for her most recent Super Bowl commercial:
Her most notable commercial aired during Super Bowl XLIII in 2009, pushing boundaries with provocative content that generated substantial social media buzz.
GoDaddy’s Super Bowl marketing strategy made Patrick a familiar face during the annual sporting event. She appeared in 14 Super Bowl commercials throughout her career, setting a record for the most appearances by a celebrity in Super Bowl advertising history.
The 2017 Super Bowl marked Patrick’s final commercial appearance, titled “Daytona Day.” This advertisement came with a $5 million price tag, demonstrating the significant investment companies make in Super Bowl marketing spots.
Key Super Bowl Commercial Milestones:
- 2007: First Super Bowl commercial appearance
- 2009: Memorable shower scene advertisement
- 2017: Final Super Bowl advertisement appearance
The marketing collaboration between Patrick and GoDaddy represented a strategic blend of sports, celebrity, and digital services advertising. GoDaddy’s approach to Super Bowl marketing often generated discussion through provocative content while promoting their web hosting services.
Social media reactions to Patrick’s Super Bowl advertisements remain active years later, with users frequently referencing her commercials during subsequent Super Bowl seasons. These advertisements helped establish both Patrick and GoDaddy as recognizable brands during one of television’s most-watched annual events.
The NASCAR driver’s Super Bowl presence extended beyond racing, creating a unique intersection between motorsports and mainstream advertising. Her commercials typically ranked among the most discussed advertisements during each Super Bowl broadcast, though reception varied in formal advertising rankings.
The advertisements contributed to Patrick’s broader public profile beyond her racing career, establishing her as a marketing figure separate from her motorsports achievements. Her work with GoDaddy spanned multiple years and helped define a specific era in Super Bowl advertising history.
Danica Patrick’s Legacy
Danica Patrick broke barriers and shattered records in the male-dominated world of motorsports. As the most successful woman in American open-wheel racing history, she became the first and only female driver to win an IndyCar Series race with her victory at the 2008 Indy Japan 300.
From her humble beginnings in Beloit, Wisconsin, Patrick’s determination led her to start karting at age ten.
She later dropped out of high school to chase her racing dreams in England, a bold move that would set the stage for her groundbreaking career.
Beyond the racetrack, Patrick has built a diverse portfolio as an entrepreneur and public figure.
She’s ventured into the wine industry with Somnium Wine and Danica Rosé, while maintaining a strong social media presence with nearly one million Instagram followers. Her influence extends far beyond motorsports, inspiring a new generation of drivers regardless of gender.
Early Life and Career Beginnings
Danica Sue Patrick was born on March 25, 1982, in Beloit, Wisconsin. Her racing journey began at age 10 and quickly accelerated into a groundbreaking career in motorsports.
Formative Years in Karting
Patrick’s introduction to racing started when she and her sister began karting in 1992. Her parents, Terry Jose Patrick Jr. and Beverly Ann, supported her passion from the beginning.
She displayed natural talent on the karting circuit, winning multiple regional championships in her early teens.
Her competitive spirit and skill caught the attention of racing scouts.
At age 14, Patrick’s dedication to racing intensified as she competed in national karting events across the United States.
Her success in karting laid the foundation for her future racing career.
Transition to Professional Racing
At 16, Patrick made a bold decision to leave high school and pursue racing professionally in the United Kingdom.
She competed in Formula Ford and Formula Vauxhall series from 1998 to 2001.
The transition to European racing proved challenging but vital for her development.
She raced against experienced competitors in the British Formula Ford series, gaining valuable experience in open-wheel racing.
Patrick’s time in the UK racing circuit helped refine her technical skills and racing strategy. These formative years prepared her for the competitive world of American open-wheel racing that would follow.
Professional Career and Achievements
Danica Patrick established herself as a groundbreaking figure in motorsports, becoming the most successful woman in American open-wheel racing history. Her career spans significant achievements in both IndyCar and NASCAR, setting numerous records and breaking gender barriers in professional racing.
IndyCar Series Highlights
Patrick joined Rahal-Letterman Racing in 2002, marking her entry into professional racing. She earned Rookie of the Year honors at the 2005 Indianapolis 500 after leading 19 laps and finishing fourth – the highest finish by a woman in the race’s history.
Her defining moment came at the 2008 Indy Japan 300 at Twin Ring Motegi, where she became the first woman to win an IndyCar Series race. This victory remains a milestone in American open-wheel racing history.
During her IndyCar career with Andretti Green Racing, Patrick secured three pole positions and 63 top-ten finishes.
She consistently ranked among the top drivers in the championship standings between 2005 and 2011.
NASCAR Achievements
Patrick transitioned to NASCAR full-time in 2012, joining Stewart-Haas Racing.
She made history at the 2013 Daytona 500 by becoming the first woman to win a pole position in NASCAR Cup Series history.
Her eighth-place finish at the 2013 Daytona 500 stands as the highest finish by a female driver in the event.
Patrick competed in both the NASCAR Cup Series and NASCAR Nationwide Series, earning seven top-ten finishes in the Nationwide Series.
She raced for Premium Motorsports in her final NASCAR season, demonstrating consistency and skill across different racing platforms.
Retirement and Legacy
Patrick announced her retirement from full-time racing in 2017. She concluded her career with the “Danica Double” – competing in both the 2018 Daytona 500 and Indianapolis 500 as her final races.
Her racing career produced several significant records. She is the only woman to win an IndyCar Series race, the first female pole-sitter in NASCAR’s top division, and the highest-finishing woman in both Indianapolis 500 and Daytona 500 history.
These achievements helped transform the landscape of motorsports. They inspired a new generation of female racers and earned Patrick recognition as one of racing’s most influential figures.
A longtime sports reporter, Carlos Garcia has written about some of the biggest and most notable athletic events of the last 5 years. He has been credentialed to cover MLS, NBA and MLB games all over the United States. His work has been published on Fox Sports, Bleacher Report, AOL and the Washington Post.
